Silverrocket Creative is a creative agency based in Bloemfontein that has a group of young minds that only look to deliver excellence. Specialising in brand development, publications, design and communications. Creative Director Johann Uys oversees Brand Development and has been in the industry since 1993. He learnt his big brand approach working for PSD:Fitch in London on major international brands. In 2003 Johann was appointed as Creative Director of Two Tone Strategic Design in Johannesburg and working with Brand-Leadership created well-known South African brands. 2008 saw Johann return to Silverrocket heading up the creative side. This brings invaluable branding experience to clients. “Our brands must be inspired, grounded in strong strategic thinking.” Design and Publications is headed up by Johannes Deetlefs. He began his career in the online branding department of Draft FCB in his hometown of Cape Town. A few years later he joined the team of a national glossy magazine, Passi, where he managed the design department. Johannes specialises in effective yet creative publications and design. He is skilled in interpreting a client’s needs and markets. Johannes believes in consultations with clients and works according to a strategic brief, immersing himself in the creative process. “Subtraction, essence and truth.” Communications department headed up by Ailsa Uys, who began writing seriously while working in London for Tourism Flanders as Media Manager for UK and Ireland. She immersed herself in the European press gaining an in-depth knowledge of media relations. In South Africa, Ailsa writes for national and international magazines, websites, compiles newsletters and writes everyday. She started Silverrocket Communications in 2002. “Words evoke emotions and memories and sell brands.”