Specific Generic is a multidisciplinary architecture and design studio, operating globally within the retail industry to transform spaces and help brands to achieve their goals. Our services include: • Architecture Buildings, Landscape, Interior, Retail • Design Product, Furniture, Lighting, Graphics • Creative Direction Retail, Window Display, VM, Brand ID In Specific Generic, we work with clients all over the world, from single local residential to retail concepts that are being applied to shops and stores in all corners of the world. Specific Generic has been featured in most of the world’s prominent interior and architectural magazines. Among other: AD Collector, Architectural Digest Domus, Frame, Oak, Pin–Up, Plaza Deco, Another Magazine, Rum,The World of Interiors, Vogue, W Wallpaper* and iD Magazine.