Farmacon was founded with the aim of providing web based consulting services in the agri-food sectro via a novel portal, with emphasis on technical support and framer/agronomist training. Our pioneering web portal consists of the database, e-learning and practical tools sections for registered users only, as well as the free blog section. Our main objectives are: (a) to fill the technical information gap in the primary and secondary agri-food sector, (b) to promote sustainable agriculture and good agricultural practices and (c) to guide, educate and support all those involved in the broader agricultural sector.