mission: forte_forte meticulous research for small precious details expresses the wish to create real intimacy, dissolving the distance between the clothes and the person wearing them. forte_forte is a collection designed and produced in italy by giada forte and paolo forte: this way, the family name becomes the company’s name. the two siblings live in great harmony, orchestrating between them very different experiences: giada, the heart and soul of the brand, graduated in knitwear design at nottingham trent university, in england; she worked as a fashion designer in paris and italy. paolo is the mind and spinal core of the company; after years studying economy, he first worked in his family’s knitwear business, collaborating with luxury brands, and expanded his professional experience in london and new york. after years of training and building up different experiences in italy and abroad, paolo and giada feel the need to seek something special and unique, capable of reflecting their personality: pure, essential, sincere, filled with emotions. back in veneto, in their family’s house, located in a traditional “savoir–faire” area of the fashion district, they are capable of combining craft and industrial organization. this is how, in 2002, forte_forte srl was born. today the collection is very well known in italy, europe, japan and in the united states.