R2 is simply dedicated to being the best resource you could find for hospitality design and procurement! Partnering with SLH for custom casegoods for hotel rooms; Optimum Textiles a mill direct source for coated and woven fabrics; Executive Group for custom case goods for hotel lobbies and corporate settings. R2 was born out of the shared enthusiasm and energy that these 2 Roberts have for creating value for customers in new and innovative ways. Each brand product offering has been carefully considered as its added to the R2 portfolio. R2 Hospitality Innovative Brand Opportunity.