Software and inspiration for experience innovators. The team behind Smaply provides you with tools and insights for successful customer experience management: innovate the customer journey together with your team and bring customer-centricity to your organization. Smaply app (www.smaply.com) enables teams to digitize, centralize and standardize their customer experience insights. Teams can together work on journey maps, personas and stakeholder maps, collect feedback from others, and create professional exports. With our training program, we help teams to understand and apply human-centered approaches. Smaply blog (www.smaply.com/blog) provides newbies and experts with knowledge about customer-centric work, case studies, examples, tutorials and much more. Smaply shop (www.shop.smaply.com) provides you with workshop supplies you need for journey mapping workshops: templates, books, and stickers to engage with people.