The name GEMBRAP is an abbreviation in Portuguese meaning Brazilian High-Performance Energy Generators and Motors (Geradores de Energia e Motores Brasileiros de Alta Performance). Since 2012, we have been working on a new technology for clean energy generation with maximum efficiency based on a breakthrough discovery in electromagnetism made by one of the company’s founders. Since then, we have made a tremendous progress and finally come up with a working small electric motor that consumes less than a quarter of electric energy compared to a conventional induction motor of the same capacity. Extensive testing of the motor was performed at the California Polytechnic State University (Cal Poly). To view the testing report at the official Cal Poly website please go to: http://www.ee.calpoly.edu/media/uploads/resources/GEMBRAP_Motor_Testing.pdf We are currently working on motors for other appliances, both home and industrial, such as fridge compressors, air conditioners, and many more. Our ultimate goal is to change the world’s energy consumption paradigm by setting a new global standard in electric motors and becoming a recognized leader in energy efficiency applications.