PHILOSOPHY The concept behind Me’Dusa is to bring innovation to the handbag and accessory industry. The items Are made of varying mixtures of plastic and are designed using an exceptional technique, inspired by Industrial production and unique in jewelry making. This technique incorporates machine-produced Design with hand crafting and allows the designers to produce original items from a well-known Material. The collection is characterized by an urban sensibility, with bright colors which strengthen The connection between the brand and contemporary fashion. The shapes imprinted in the plastic are Inspired by the natural shapes of flora and fauna in nature, with a strong emphasis on forms found in The ocean. To that the designers add floral and amorphous elements from their own rich imagination, And a unique sense of textile which makes the items pop with vitality. The brand’s products are selling and distributed in Europe (Italy, Denmark, UK…) and a USA and have been featured in international Fashion magazines. HISTORY Medusa was founded in 2009 by Gili Rozin and Adi Singfer, graduates of the Jewelry Design Department of Shenkar College, Tel Aviv, Israel. Exhibitions: New York International Gift Fair, Accessories Circuit New York, Pulse (in London) and the Bread & Butter trade show. CONTACT www.me-dusa.com www.storyboard.me/medusa www.me-dusa.com/interactivecatalog.html www.me-dusa.com/catalog2012.html