The core competencies which underpin our work are the analysis and understanding of strategic priorities, the substance of messaging and the effectiveness of its communication. These enable us to provide optimum value for our clients as they address critical issues, especially those where resolution translates into defending or unlocking value. We work primarily in three contexts: definition and alignment of strategic positioning; long-term trusted advisory relationships; special situations (for instance M&A, capital raising or crisis). To each we bring an independent, senior level perspective, insightful analysis, careful listening and constructive challenge on sensitive issues. We have an appetite for complexity, and for identifying new ways of explaining a business which can be transformative. To every issue, we bring both the individual and collective insights of our team.