The SMARTENDING software platform is a multifaceted ecosystem that allows many components of your business or event to be controlled with a smartphone. It acts as a cashless/card-less point of sale (POS) drink distribution system, data collection, management tool, marketing and table reservation solution. o SMARTENDING’s SAAS functions as a point of sale software, business management tool, and a mobile application for the alcoholic beverage Industry. Applications for SMARTENDING technologies also include, but are not limited to, bars, nightclubs, weddings, outdoor music festivals, private parties, stadiums, cruise ships, food trucks and corporate events. o Our mobile app allows for patrons to buy drinks through their smart phone, and pick them up at a designated location at the bar, with less wait time. By changing the drink ordering workflow we have created a better experience for the patron and more efficient point of sale practices for the venue owner, or event organizer. SMARTENDING has robust analytics capabilities which allow owners and managers to control their business from anywhere. SMARTENDING connects businesses, promotion companies and customers like never before. Our services includes: ANALYTICS • Data reports to help market and manage your business more effectively EVENT FEED • Cost free marketing and advertising for your bar or Event ADMISSION • Create events and easily organize and track admission or ticket sales SMARTENDING • Maximize revenue and optimize your bartending workflow with our POS software solution PARTNERSHIPS • Event innovation through mobile business management