The foundation of Karen's work as a marketing consultant and copywriter is the craft of story telling. She uses her training, career experience and love of writing to help businesses and individuals tell their story and build a strategy for marketing themselves. Her approach to working with clients is based on delivering high quality results and excellent customer service. She firmly believes that great marketing has to put the client at the heart of the process. She also enjoys combining common sense business strategy with strong branding and design. Clients and associates say that Karen’s strengths include clear thinking, pragmatism and creativity.