The IAA is a one-of-a-kind global partnership composed of marketing companies, communication agencies, media platforms and education institutions. Across an ever-changing marketing landscape, we serve as the global compass dedicated to pointing the industry toward the high-ground of brand loyalty and high brand valuation. This is underpinned by marketing communications that enhance the lives of consumers and is fueled by harnessing the power of creativity. The IAA champions the cause of brands and ensures brands’ reputation flourishes and soars through the skies sans boundaries. We have over 3,000 individual members across corporate, marketing services, media and academic sectors – all involved in the branding, communications, media and marketing disciplines. IAA has presence in most of the important markets in the globe either through its Chapters or through its education affiliates. 8o years later, IAA continues to be the only global organization which its reach across 76 countries, to serve the collective interest of advertising profession, unlike other bodies which protect the commercial interest of the sector they represent.