“I want a logo I can’t use,” said no one ever. Inexpert freelancers, crowdsourced rush jobs, cookie-cutter logo templates – you name it – the odds are stacked against businesses and entrepreneurs obtaining reliable logos today. When I began in graphic design, it killed me to see businesses being led astray or taken advantage of by amateur design “pros” and template kits serving up logos designed to fail. I needed to change that! Balancing creativity with practicality, a well-designed logo fends off infringement, application limitations, overcomplexity, and other pitfalls professionals run into every day. Logo Further LLC and I exist because I genuinely love connecting with other professionals, learning from them, and using that understanding to create a meaningful logo that meets current AND future needs. Questions, doubts, or concerns about your logo? Run them by me! I’d love to help point you in the right direction