Red Collar was founded in Qingdao in 1995, so that everyone can "wear decent clothes" is the brand's original intention. At the 2004 Athens Olympics, the Chinese sports delegation entered the stadium with red-collar gold, which was the highlight of the brand and was known as the "most beautiful Olympic gold outfit." After entering the 21st century, in order to continuously adapt to market challenges, the brand began to "customize" transformation, taking customer needs as the driving source, integrating information technologies such as the Internet and the Internet of Things into mass production, and realizing different data and specifications on the assembly line , Flexible collocation and free combination of elements, so as to create flexible and individualized products on one assembly line, and gradually evolve from a garment manufacturing brand to a personalized intelligent customized brand in the new era. In the future, the brand will focus more on developing the customized clothing market. Let customization no longer be extravagant, so that every Chinese can wear high-end customization that was unattainable in the past, and lead the custom fashion in the future!