REAL Impact partners, nurtures and grows social-impact brands and businesses, creating viable shared ecosystems that are inclusive, equitable, sustainable and commercially successful. A pioneer in the profit-for-purpose impact investment sector, REAL Impact incubates, accelerates and capacity-builds artisan communities and SMEs into for-profit social enterprises that are sustainable businesses with real, long-term impact. As experts in brand and business strategy, early stage development and leveraging intellectual property, REAL Impact’s has collaborated with Fortune 500 organisations with outstanding results. Its proprietary 360-degree process and minimum viable business (MVB®) model yields maximum results that are designed to be scaled globally. REAL Impact’s vision is to catalyse the transformation of global supply chains and brands so they become a positive force for humanity and our planet delivering real value and real impact for all. REAL Impact creates an ecosystem by identifying potential in a market, and developing the value offerings through brand and design knowledge. Utilising its MVB model it provides critical investment and management expertise to build the capability of social enterprises to prepare them for early stage capital investment and assist the development of their informal economy. REAL Impact’s approach is sensitive and human-focused, and its implementation model prioritises applied learning and mentoring programs. REAL Impact develops an ecosystem of Market Access Drivers around its Minimum Viable Business Model to create market access and drive demand that in turn will drive positive change. REAL Impact’s e-commerce platform and consumer brand, considered by real, connects the social enterprises to global retailers, brands and consumers. considered by real is re-imagining business and retail by showcasing and aggregating these ‘profit for purpose’ value chains and ecosystem.