Benefits and Pensions Monitor magazine was created in 1991 to serve Canada's Plan Sponsors in the areas of pension fund investment and employee benefits management. Our editorial content as well as market coverage are key to our magazine's success. MONITOR is closely involved with industry associations and industry experts to help us craft the magazine as a continuing source of industry information. The primary focus for the circulation development of Benefits and Pensions Monitor is the 100+ employee level, which many industry professionals consider as Canada's Primary Market for employee benefit plans and pension fund investment. With over 90% of MONITOR's circulation directed to this area, Companies are able to target thier promotional efforts where they can achieve the most success in building their business.