S&P | Brand and Business Design S&P is a consulting company specializing in Brand and Business Design. We define strategic positioning and transfer it to all corporate expressions (product, design, marketing) through Perceptioning®. We take a creative approach to business, supporting company teams in identifying and pursuing high-potential goals. We develop strategic manuals that support the company in making effective and consistent decisions for building and enhancing brand identity. We have collaborated with global brands such as Alcatel, Motorola, TCL, ELLE Lagardère, and many other international brands including Mandarina Duck, Playboy, Miss Sixty, MiFi and Vodafone, for which we have developed integral Brand Design projects and launched new product lines all over the world.