Not just a tagline! We believe that every company should have a BRAND that actually represents quality and service, rather than a fancy tag that only represents products' origin and the nature of a manufacturer. W&T Creative is walking on a bumpy road of branding and advertising in China, as we would pursue and only the most spreadable original ideas to brand our clients, ideas that are creative and resonates with target audience. There might be many turning points in life, for a company too. The one for W&T came through in 2010, where we got in contact with IPA and got totally inspired after seeing so many amazing ideas and adverts. We are no philosophers, but we do understand that brand message should be communicated with creativity that is easily perceived and resonated. China is known for its long 3000 years of history and philosophies along with it, but also for copying and pasting what’s been done before or someone else’s. We believe that this is the time we look at the rich heritage in a fresh angle, and let the Chinese collide with the western so that the brand stands out in both domestic and international market. We know we are on a bumpy road to pushing the bar up for the market, but we will fight till the end, if that is what it takes to leave our marks for the development of China’s branding industry. Contact us and find out about our GA Process.