Vicky, Laura, and Jen are the team behind ATX Fail Club. The idea came from a design research project about understanding the impacts that impostorism has on women's trajectory in higher education and employment. We kept hearing stories from women about how failing at something led them to give up on that path or dream entirely, and completely change course. In starting ATX Fail Club, we hope to reframe what failure looks and feels like for women and celebrate it as a necessary part of growth and success.