WET® wants to move culture towards new frontiers through products with SENSE rather than AESTHETICS, and still today, WET® is being (re)marked as one of the trendsetting brands that have changed the bathroom into what it is today. … can one person, because of the mere lack of work, decide to invent it’s own work ?!, > WET® “came up” on the 31st of December 1999, during a design-gathering / workshop, held in a 17th century farmhouse located somewhere far away from Milano, in the outbacks in the south of Holland. This day, 2 Dutch designers : Jan Puylaert and Alexis Oskam, were working on the design of a revolutionary shower-tray, when they both did. Full of ideas but without a clue or client, there it was, a new company based on nothing but plain desire. It was during this very meeting that also the name WET® came up. WET® described exactly what Jan and Alexis were already doing for so long : “making design for everyday situations and moments, design that awakes NEW senses during old habits” making life more “alive” by giving new value to the ready known. Soon after, the Colombian Mariandrea Zambrano joined in, sharing her graphic qualities, creating the general coorporate identity of the brand and filling in all loose ends. Still today WET® has more ideas than clients, but so far it has been worthwhile, …