WHO WE ARE We are Sea Lion, an earth loving SUP brand! Our aim is to change the status quo of the SUP industry by creating high quality and sustainably focused products (that look awesome too) whilst making the world a cleaner and better place for all that call it home. (By the way, they aren't actually wood, they're inflatable!) WHAT WE DO We design and build the most adventure ready, stable and eco inflatable SUPs in the world. Why? Because we love to explore and inspire adventure on the water. We are focused on building a community of like-minded, passionate paddlers and adventurers, that together through our collective efforts can instil a sense of responsibility within the SUP community to protect the very environment we play within. WHY SEA LION? We donate 1% of total sales through our partnership with 1% For The Planet. You don't need to sign anything or pay anything extra, leave it to us to give back to nature on your behalf. Sustainability is and will always be at the forefront of our thinking when it comes down to every aspect of the business, from our paddles to our apparel, even our business cards!