Our vision is to use data and artificial intelligence to build a food secure world. Our mission is to empower farmers with actionable data to lower costs, increase yield, enhance quality and reduce waste. Our values: Simple | we cut through complexity and make things simple and easy for our customers. Fruitful | we create value for our customers and help them make lasting and sustainable improvements. Nimble | we are fluid and fast in delivering the best experiences to our customers. Innovative | we use disruptive tech and data to improve our customers' lives. Sustainable | we help our customers conserve resources, increase food security and reduce the impact of climate change.