Customer experience strategy and design firm focused on helping companies becoming more customer-centric by: 1. Empathizing with customer's to better understand their expectations, wants and needs; 2. Mapping the customer journey to determine moments of truth and critical CX performance gaps; and 3. Designing, prototyping and implementing more robust Customer-Centric capabilities to address CX performance gaps Firm is focused on helping companies apply customer journey mapping, experience blueprinting, and design thinking methods and techniques to improve product and service experiences. Clients have included American Honda, Canada Goose, Disney, eBay, Gap Inc. (Gap, BR, ON, Athleta), Kaiser Permanente, lululemon athletica, Philips Electronics, Royal Ambulance, Shaklee Corporation, Sprint, and TicketMaster.