Since 1992, Blue Shoe has provided marketing tools and solutions including website design, social media elements (Video, Podcasts, Facebook Pages, Instagram, LInkedIN, Eblasts, Twitter, Content, blogs, whatever will help you communication and build your posse and customer base). It is our belief that the world is changing at a rate faster than the speeding bullet of purchase intent. We like that. We like being agile and able to move with the tides. We are making some changes. All marketing, PR, social media, advertising – in other words, all vehicles to obtain and retain customers – now revolves around content creation. Yep. Content - with a capital C - is key. Success is now generated by the story-telling capacity of your business and your products and services. Creating and maintaining inspiring and relevant content for customers through your website, blog, social media and all collateral and branded materials, will establish and retain your brand’s worth. And, it will sell your products and services. In 2012, we, Blue Shoe, added to our mission. We began providing consulting services and financial investment in start up companies that we believed had potential for growth and success. In other words, we wanted to be part of the companies we served. We work hard. We like to win. We invested our services and our expertise in companies that wanted us as partners, and praise be to the marketing Gods, we continued to enjoy success in providing original content and ideas that worked for smaller businesses. So are are pleased to have ownership stake in a number of the companies we serve.