The Native American Journalists Association (NAJA) seeks to develop and to improve communications among Native American people and the non-native public. NAJA promotes the exchange of news, journalistic ideas and experience through educational and technical assistance among members of the journalism profession. NAJA will provide unified organizational strength and a code of ethics for Native American Journalists, thereby assuring their ability to perform objective services and minimizing any infringement on their journalistic freedom. NAJA encourages Native Americans to enter the field of journalism.