In 1984, our founder Willy Pardo started selling exotic and tropical produce from the back of his truck in Miami to neighbors who wanted fresh produce items that were staples of their diets but not always easy to find in supermarkets. Now WP Produce has grown into a full-line purveyor of tropical and exotic items. WP has stayed true to its mission of providing premium quality in both service and product. Our success is attributed to the many years the company has worked to refine strong and constant partnership with growers and customers. WP Produce continues to be family owned and operated. Willy’s, daughter, Desiree P. Morales, Vice President and his nephew, Christopher Gonzalez, Vice President of Sales, are focused on excellent customer service, and expansion of their Desbry® branded produce, product line diversity, and innovative packaging.