Martin-Wilbourn Partners has become ALLEGIANCE™ as Reputation Management, Crisis Communications and Business Development services continue to expand within its suite of marketing and consulting services. Visit and follow our new Linkedin.com corporate listing at https://www.linkedin.com/company/allegianceus/ David Martin, chairman and chief executive officer, said the new name not only reflects “one of our core values,” but also the growing focus within the business sector on managing and protecting corporate reputations. He noted that while ALLEGIANCE continues to serve many local clients, the firm’s expanded team of more than 100 seasoned advisors in America, Europe and Asia serve clients locally, nationally and internationally representing a wide range of industries and some of the world’s largest corporations and brands. Additionally, Martin and his team have served high-profile individuals facing circumstances potentially damaging to their reputations.