Matthew Snell created and launched the Apex Care™ (“A-pet’s Care”) brand in 2016 in response to the growing number of problems associated with chemical-based flea treatments. As lifelong pet lovers and owners it was clear that a better, natural and organic solution was needed. It took some significant personal investment but at last they did it! Apex-Care™ was born and 100% organic and natural flea, tic, bacteria, fungus and yeast solutions are now available to the pet loving public, directly or via one of our growing number of distribution channels.