interface VC, an International design firm that specializes in exhibit design and corporate branding environments implementation. The firm's philosophy stands on the basic principles of providing our clients with highly creative and flexible alternatives to the larger, corporate, exhibit house structure. With an absolute focus on embracing and executing a specific vision, our design and building process starts on a unique flexible production schedule, focusing on our customer outcome and not the constrains or just one production facility limitations. We take a very different approach. Before we begin to think about an actual design, we work hand-in-hand with our clients to understand their organization, target audience and communication goals. As part of this exploration process, we often uncover a broader challenge, a new audience or a stronger core message. By helping clients evaluate the origins of and aspirations for a project, we ensure we’re designing the right solution, not simply an attractive solution. Creativity is everything. Today the challenge is no longer about creating awareness; we use creativity to empower people to built an emotional relationship with brands. Through creativity, we create content that is interesting, interactive,useful and, all above entertaining.Creativity can’t be defined. But can be redesign.