Concept’s Business Intelligence Unit is a combination of industry defining Media Monitoring Capabilities, Analytic Tools & Consultative Client Relations. We deliver business critical news and information that can be used by leading corporates across industries to gain and maintain their competitive edge. Top-of-the-line technology and cutting edge software solutions supported by regular manual interventions enable our team to track news across print, electronic and online media platforms, pan India. Thus empowering clients’ PR and Communication teams to make informed decisions. Our customized, up-to-the-minute, trusted data monitoring services allow client partners to keep their ears to the ground, while our keen analysis ensures they get a fair value vz-a-vz competition and are able to capitalize on opportunities while minimizing risks. With a team strength of over 100 people, we create an efficient blend of media monitoring and research analysis professionals. Today we track over 1000 companies across 136 plus industries from over 40 cities in India and also maintain an archive of over 90,00,000 articles and counting since 2002.