Front Running Sports (FRS) opened its doors in 2007 with the mission of being the best resource for runners, walkers, and fitness enthusiasts who desire to be outfitted in the proper gear. Our Mission: Outfit athletes in the proper gear to enable the most effective and injury-free training and racing. Educate new enthusiasts on how the proper fitting of shoes, apparel and gear will help them succeed. Create a non-threatening environment for customers to learn and grow in an active lifestyle.