Susan Penrod PR (SPPR) is a full-service promotions firm and South Florida’s premier provider of marketing, public relations, and special event production services. SPPR represents clients in a wide array of industries, from hospitality, nightlife, and entertainment, to high-end retail and boutiques, luxury automotive brands and residential developers, lifestyle brands and wellness professionals, and more, developing and executing innovative public relations and marketing initiatives that generate results. Our boutique, Fort Lauderdale-based agency operates with a unique business model and an in-house type structure and approach, delivering superior client relations and services to each account for which we take on and represent. Not your average public relations firm, SPPR goes beyond for its clients, utilizing innovative marketing and media strategies in coordination with strategic partnerships and special events to elevate brand awareness among consumers, and to position each individual client as the go-to resource within their specific industry.