Experts in workflow automation, NCW provides cloud-based solutions enabling marketers, agencies and media owners to realize more value in the marketplace. NCW Cloud Traffic revolutionizes the broadcast traffic process by applying the latest cloud-based technologies to simplify and streamline an archaic and highly manual workflow between advertisers, agencies and broadcasters. NCW was co-founded by Wally Oakes and Valdis Martinsons, high school friends who share a passion for – among other things – problem solving with technology, and the Canadian wilderness.