Innovation is hard when you need to focus on your quarterly numbers. There's never enough time (or enough team) to stay up-to-date with innovation or new opportunities. 3LA's external perspectives and access to technology can build on your success. THE ART OF SMART Outsourcing fresh business thinking makes sense. You only pay for strategic advice that you need. Involve your own operational people in the delivery process. Rather than commit to big salaries for full-time strategists, spend more budget on programmes instead. A NEW 'WHY' Every business needs a clear vision - the very 'why' it exists, what it does, how it makes money and how it's differentiated. As markets change, these critical elements may need re-formulating to maintain product/market fit. 3LA has years of experience doing this. MANAGING MANAGEMENT Corporate change involves culture. 3LA's research and training platform quantifies the challenge and delivers transformation – across timezones, languages and cultures. It works quickly to get an organisation and its brand custodians all on the same page. MARTECH TREACLE Marketing technology has become impossibly complex. For some companies, martech simply isn't working. 3LA brings third party perspectives to this mystifying landscape, helping marketers stay ahead while eradicating unproductive time-sucks.