Straco Pty Ltd offers management consulting services with a focus in the area of Strategy, Marketing and Sales, Brand Management and Business Planning. The company has been founded by Thomas Keller. Having a professional background in the healthcare industry with many years of experience in the Medical Device, Diagnostics and Pharmaceutical sector, the provided consulting services are concentrating on business challenges in these industries. Straco's customer engagement is designed for every customer as an insightful discovery of a specific business situation. Our aim is to quickly peel a problem to its root cause and to capture the true picture of business reality. Tailored market research and business analysis methods are part of a discovery process underlaying our approach of solution finding. Extended through a network of international consultants the service offer of Straco also extends into complex Marketing Performance and Brand Strength projects. Previous customers and projects were part of the Automotive, FMCG, OTC, Energy, Chemical, Diagnostics and Pharmaceutical industry.