Lakeland Africa is one of Tanzania's leading providers of car rental services (formerly known as National Car Rental Service) safaris and tours. The company was formed in 2009 with the intention of providing all land and sea logistics and supply chain services as well as paying back the community in which it serves. Currently the company provides car rental and tourism services as well as transport services. The company is run from the head office based on the 2nd floor of Mwanamboka Plaza on Kawawa Road, Kinondoni in Dar es Salaam, Tanzania.