Long gone are the days of equating profitable business with a soulless, money-driven monolith. Organizations no longer need choose between “doing good” and making money - now, you can have both. KCG exists to drive brands toward positive change and profitability concurrently, because we’re motivated as much by meaning and purpose as we are by prosperity. We are here to serve organizations who understand: a business, like each of us, has the power to cultivate connection, to empower and to promote a positive global impact. -------------------- BRANDING: Create an iconic brand that captures your unique values and becomes the platform to: • compete more strategically • build customer loyalty • earn greater premiums Expertise: • brand strategy • name development • visual & verbal identity • brand guidelines -------------------- MARKETING: Develop a clear and measurable long-term marketing strategy and tactical roadmap in order to: • achieve business goals • build brand recognition • increase sales Expertise: • marketing strategy • marketing planning • persona development • USP definition -------------------- BUSINESS DEVELOPMENT: Define a robust and actionable business development strategy that will position you to: • win ideal clients • grow existing clients • improve conversion Expertise: • brand positioning • ideal client definition • pitch messaging & storyboarding • pitch training