We are Joonko! Let's be honest: We all rather go to the dentist's than taking out an insurance. We start to change that - with car insurance how they are supposed to be from the customer perspective: Simple, fair and convenient. Our name is inspired by the story of the japanese women Junko Tabei, who was the first woman to climb the Mount Everest in 1975. On the way towards her goal she resisted all adversities. At that time, a woman climbing the highest mountain contradicted all common conventions. In the same way, we aim for breaking with the common sense - for example that buying insurance and financial products has to be a tedious and inconvenient process. Inspired by the will and strength of Junko Tabei, we set ourselves the goal of eliminating obstacles for customers when buying or changing car insurances. In the coming year, we will extend our product range with more financial products. Our own expectation and declared objective is to recommend you the product that fits you best and your needs best.