STATE OF WOW is a Danish headwear company located in Copenhagen. STATE OF WOW consists of several brands and a custom design and headwear lab that develop, design and produce headwear for many international brands. The brands are UPFRONT & STATEWEAR. UPFRONT is born in 2009 and focuses on superior quality, sustainable innovation, attention to details and always keeping ahead. UPFRONT is selling caps, beanies and bucket hats worldwide and we are with more than 10 years innovation in the business, one of the main players when it comes to high quality headwear that just fit and look awesome! STATEWEAR is an entry-level brand, which is primarily sold in hyper markets. STATEWEAR products are characterized by the modern design, good quality and low pricing structure. Besides our own three brands, WOW Innovation is also a part of STATE OF WOW. WOW Innovation offer a variety of services to custom design and private label customers. We can help you develop your product and manufacture your entire collection. The possibilities are endless and include all kind of headwear and different accessories. The products that we make can be made on an already existing product or we can design something entirely new for the customer. Our focus on high quality, innovation and knowledge of trends and design help us create exactly what our customer is looking for.