PlayShifu is a leading AR toy company revolutionizing the world of tomorrow by providing educational play experiences for kids today. With 16 products that offer unique tactile play experiences for ages 4-12 years, kids build STEAM and other foundational skills such as critical thinking, engineering and geography. PlayShifu’s founders are both parents that wanted to embrace technology as a part of their children’s development. They created a vision to make screen time meaningful, not mindless. Its three toy platforms, Shifu Orboot, Shifu Plugo and Shifu Tacto are loved around the world and are currently available in 15 countries as they make screen time more meaningful through a physical and digital, or as we like to say, phygital experience.