DigiTips is a boutique advisory firm based in Geneva, Switzerland, sharing hands-on digital tips and useful communication advice. Matthias Lüfkens, our founder and principal partner is drawing upon 25 years of digital and communications experience to promote and protect your reputation. Matthias Lüfkens has notable put the World Economic Forum on social media and set up its successful social media strategy. At BCW he has advised clients including Facebook and TikTok as well as many international organisations including UNICEF, WFP, WIPO, WWF and selected foreign ministries. We provide actionable strategic communications and digital reputation advice which will enhance your profile and further the communication goals of your organisation. We organize hands-on digital training workshops for beginners and crisis training for advanced users on Facebook, Instagram, Linked and Twitter as well as personal training for executives ensuring the utmost discretion and confidentiality.