a curated collection of the best for baby and child, specializing in timeless classics, play, layette and gifts. The Frilly Frog is an upscale children's boutique that has a physical retail location, as well as an online storefront. The company carries apparel brands such as The Beaufort Bonnet Company, Little English, James & Lottie, Bella Bliss, Proper Peony, and gift brands including Haba, Great Pretenders, Bogg Bags, SunJellies, TenderLeaf Toys, and JellyCats.