Dealerships across North America spend thousands of dollars each month on digital marketing in an effort to drive more sales and service business. However, connecting which efforts online most effectively drive in-store revenue has historically been a challenge. Introducing Beacon, a vendor-agnostic insights platform that combines vehicle sales, service RO, and marketing data that empowers dealerships to determine where their budget is most and least effective, and do something about it. Easily visualize your sales, service, and marketing data. Objectively determine the impact of your advertising. A platform built for dealerships.