LoyGen is a data driven, business process: enforcement, reporting and improvement engine designed for consumer retail and service businesses. We automate “best practice” business rules targeted for customer communications, employee time and task management while providing a rich analytical platform to ensure the “best practice” rules are being followed and help easily identify deviations in the business operations from the benchmarked target. Client use cases prove our “best practice” modules increase revenue 10%-50% and streamlines business operations saving 10-15 hours of labor per week. Our “Set it and Forget It” platform solves issues our clients don’t even know exist. There are 4 critical elements within our platform: Data Engine, Customer Engine, Staff Engine & Operations Engine. LoyGen's role within the business is best compared to the role of a conductor directing a full-scale orchestra playing a symphony.