Founded in 2017, blueocean.law is a NewLaw Firm with 🌊 Blue Ocean Strategy® DNA. A blog post for 3 Geeks and a Law Blog written in August 2011 (just over a decade ago) by Ryan McClead was called "The Blue Ocean Law Firm". In 2017, it perfectly described the kind of law firm I wanted to create … "But what if we imagined a Blue Ocean Law Firm. One that ditched the conventional wisdom, and set out on a new path building the law firm from scratch … We’ll cut the long list of Partner names in the firm name and go with a simple catchy name like Blue Ocean Legal. In short, let’s get rid of everything that makes people hate attorneys and start providing services that are simply defined, easy to understand, and affordable. That’s the firm I would go to if I needed to create a Will, set up a Trust, or create a Contract. That’s the firm I would seek out to advise my small business. That’s the firm and the attorneys that I would want to build a long-term relationship with …" 👉 https://www.blueocean.law/blog/the-blue-ocean-law-firm-a-decade-on Let's talk 0N:0W or when convenient … ~ book calls/meetings 👉 https://www.blueocean.law/#contact ~ easy contacts ☎️ 1800-0-Adapt 📧 ahoy@blueocean.law © 2017-2022 Blue Ocean Law Group™. All rights reserved under Australian + foreign laws. ⚖️ Limited liability by a scheme approved under Professional Standards Legislation.