Apex, a unique venture consortium was the brainchild of 6 visionaries from the fields of manufacturing, Trading and International Business who joined together to share their knowledge and rich experiences to enhance MSMEs business value. Apex is poised and focused in opening the International Markets front for MSMEs. Based in Madurai, a culturally rich City in Tamilnadu in the southern part of India, Apex started with exporting safety matches to importers of FMCG products world wide. Apex ventured in 2010 into coir peat which is the Natural soil media used in Nurseries world wide. Apex is focussing to create value addition in products and technology and looking to work with customers world wide who are in Horticulture field growing vegetables, Fruits and flowers. Our major Revue activities : Export of Safety Matches Supplier of Know how for Safety matches Manufacturing Exporter of products in same distribution network of safety matches. Vision : We have a vision of FIXING GLOBAL PRESENCE IN 25 COUNTRIES BY 2025. Mission statement: Apex will be well focused with inclusive growth at all levels from Customers, shareholders, its team & partners creating profits by sharing knowledge, Developing know-hows, Opening wider markets, growing in verticals & Horizantals of value chain, providing solutions, creating challenging environment & commitment to Achieve the vision.