The Ploto platform is a dynamic, web-based framework where clients can design and deploy mobile campaigns that operate between text and web to optimize data collection and maintain the data fidelity of any uploaded digital media assets (including photos or video). Maintaining uploaded media’s data fidelity allows for the collection of valuable metadata, including location, time, and device information. Clients can access collected data and more from Ploto’s dashboards, which includes a media gallery (with object tagging and categorization tools), content licensing tools, rewards issuance and management, and data analytics for each session with a proper digital chain of custody (including timestamp and user location).