The Soothe is a wellness-centric digital media company that aims to create a new benchmark for bold, inclusive, and honest content that empowers people to take control of their approach to living well. Based in Singapore and writing for Southeast Asia — home to diverse ethnicities, cultures and lifestyles — The Soothe is an everyday, informative resource, sharing traditional and contemporary solutions, salves, and sagacity to make life sweeter. We believe that we’re all on our individual journeys, together.