Inspirare is an incubator of a new generation of fashion. It was born out of necessity: the need to find a better way for emerging design talents to reach their customer, gain exposure and form a solid foundation from which to launch their label. This inquisitive and innovative thinking has founded an innocuous online platform for creative individuals to thrive, maintain their inspired momentum and focus on the creative side of business. Not only is Inspirare liberating designers, but also the consumer. The online revolution has bred a new kind of savvy customer who knows who they are, what they want and have honed their own individualistic style. They are now exploring the world of fashion for themselves and influencing it's direction. Opening up this dialogue between customer and designer, Inspirare have connected them directly in an expressive and fun online community. Through votes and forums, the public decide what trends flourish and what clothing is manufactured and sold to them, whilst sharing invaluable feedback and support to up-and-coming labels waiting to be discovered by the shopper. Inspirare embodies your style, because you shape it's designers.