Best format - Foodservice Award Italy 2017 We Are The Rock'n'Roll Restaurant! America Graffiti Franchising is the first Italian American diner inspired chain in franchising. The opening of the first restaurant, born from creator's passion for good cooking and the fabulous American ‘50s, takes place in February 2008. The success of the project is immediate: the well-balanced combination of '50s hamburgers, brillantine, rock'n'roll and finned cars repays America Graffiti's creators. Everybody loves the idea of being brought back to a dinner in the fabulous American '50s. The design is strongly inspired from the diners and fast food restaurants of those years, the menu offers a wide range of typical dishes at an unbeatable quality-price ratio and with rapid preparation times, which makes America Graffiti ideal both for a dinner between friends and a quick lunch break before going back to work. With 63 diners and fast food restaurants already open in Italy and other 15 opening soon, America Graffiti has become an extremely successful entrepreneurial case characterized by high-quality, warm courtesy and active involvement and participation of the customers. On 1st december 2017 America Graffiti Franchinsing Srl, acquired by Cigierre - Compagnia Generale Ristorazione SpA, became AMERICA GRAFFITI S.r.l. unipersonale società soggetta all'attività di direzione e coordinamento di Gusto S.à.r.l. . #Gee! #ShareThe50s #WeAreTheRocknRollRestaurant #WhatYouSeeIsWhatYouEat